Single-Family Rental Research & SFR Market Performance Insights

Zelman’s Single-Family Rental research delivers data-driven insight into SFR market performance, rent growth trends, occupancy strength, and investor activity. Through proprietary surveys and in-depth analysis, we help stakeholders understand the fundamentals shaping both scattered-site rentals and built-for-rent communities across the evolving rental housing landscape.

Comprehensive Single-Family Rental Research Insights

Zelman’s Single-Family Rental research integrates real-time operator feedback with thematic and company-level analysis to illuminate performance across the SFR sector. 

  • The Single-Family Rental Survey tracks rent growth, occupancy levels, renewal trends, leasing velocity, maintenance costs, and operational challenges, providing clear visibility into SFR market performance. 

  • Thematic Reports expand this lens by examining institutional SFR investment flows, migration trends, household formation, affordability pressures, and built-for-rent (BFR) community growth. They also assess structural drivers influencing rental demand, renewal strength, and competitive dynamics across key markets. 

  • Company-Specific Reports deliver financial modeling, operating benchmarks, margin frameworks, and market-by-market assessments for major SFR platforms. 

Together, these research components give investors, operators, and lenders a comprehensive understanding of rent growth trends, occupancy patterns, and long-term demand signals across the institutional single-family rental market.


How Zelman Single-Family Rental Research Shapes Market Outcomes

Zelman’s SFR research equips investors, operators, and lenders with clarity in a sector shaped by demographic shifts, affordability constraints, and institutional capital. By blending survey data, thematic insights, and company-level analysis, our work supports stronger underwriting, market selection, and strategic planning. This integrated framework highlights rent growth opportunities, operational risks, and emerging trends across both scattered-site and BTR communities.